Let's get the fun facts outta the way. First of all, singer Rudy Martinez actually changed his name to ?; and secondly I heard he believes, which sounds like hocus, that he is an alien messiah from the future! Ya never know, people have thought worse ...
Anyway this Garage Rock classic is still totally over-played on oldies radio, but who cares, it's probably one of the best songs they've got, and I love it every time. Their sound reminds me of Sam The Sham And The Pharaohs, but with a darker creepier tone. The B-side, Midnight Hour, has no relation to the Wilson Pickett number, it's an original with a Stonesy American Garage Punk feel. Let's all cry 96 Tears for our favorite alien messiah from the future!